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let’s study!

Excited female college student: “History?! I love History! Something happens. Then,” excited female college student does a David Byrne impression, “something else happens! So sequential! Thank you, first guy, for writing History down! Let’s study!!”

Those of you not blessed with a TiVo might recognize this patter from a television commercial touting the effects of “feel-good fashion.” I’d jog your memory by mentioning which clothier spent money on the ad, but since almost all advertisements are entirely ineffective, I can’t remember.1

What we can’t seem to figure out in this household is: if this girl is so fashion-conscious, why did she get out of bed, throw a sweater and pants on top of her nightgown and then head to class that way?

1But wait! I have the world’s most ingenious research tool at my fingertips! I’ll just look up that phrase! Ah. Turns out it’s The Gap. Or maybe Old Navy.

6 September 2004, 12:51